Omnissa Partner Program: Accelerating opportunity, growth, and profitability

Clarity. Growth. Profitability. These are more than just corporate buzzwords. They are the pillars on which we’ve built our newly-launched Omnissa Partner Program. Now that Omnissa is an independent company, we’re focused solely on the digital workspace. And our partners have a clear path to growing a robust business with us. 

Starting today, Omnissa partners can focus on our core products without having to cross a moat of complexity to get there. Which is why I’m thrilled by this reimagined program that sheds the complexities of the one we inherited, shifts the focus back to our partners, and creates more opportunities for growth.  

This isn’t just an upgrade—it’s a strategic shift that reflects our commitment to being more than just a provider; we want to enable our partners to grow with us, every step of the way, and we’ve made it simpler for you to do business with us. And because we have an open platform ecosystem, it means even more opportunity for partners, and more innovation for customers.   

What’s new in the Omnissa Partner Program?  

We’ve reimagined the program from the ground up to add clarity, efficiency, and opportunity. Here’s what you can expect:  

• Streamlined partner levels: The program structure has three simple tiers, making it easier for partners to track their progression and access key benefits. 
   
• Simplified business models: Three models (reseller, service provider, and technology partner) offer flexibility to support customer needs and business strategies. 
   
• Comprehensive incentives and benefits: Partners will enjoy a range of financial incentives, which may include front-end margin increases, as well as joint account team access and training funds. 
   
• Points-based rewards system: A unified points system recognizes and rewards partners for accomplishments across transactions and service delivery, supporting a balanced approach to building their business.  
   
• Focused training and certification for Workspace ONE and Horizon: Trainings and certifications have been tailored to partner business models and Omnissa core products, equipping partners with the expertise they need to create new deals and expand service offerings.  

Why it matters  

Modern work requires innovative thinking and agile collaborations, and this new program reflects our unwavering commitment to stay ahead of the curve—together with our partners. The new program expedites service delivery and drives subscription sales across all business models, while reducing operational hurdles. This allows service providers to more easily differentiate and build a substantial business. Resellers will be able to scale more quickly and efficiently. 

I’ve always believed that our strength lies in the partnerships we build. By reimagining this program, we aim to deepen these connections and ensure every partner has the tools, support, and guidance required to thrive. But don’t take my word for it. Here’s what some of our global partners are saying about the Omnissa Partner Program: 

Evolia 
“We are excited to leverage our extensive EUC experience in collaboration with Omnissa and further expand our expertise. The new partner program will be instrumental in driving business growth and strengthening our market position.”  

• Simon Köhler, Lead Strategic Partner Business  

Tech Orchard  
“We’re thrilled to be part of the new Omnissa Partner Program. With clear pathways to success and more opportunities to integrate our own services, we’re able to accelerate growth while providing even greater solutions to our customers.”  

• Philip A. Poje, CEO 

Xtravirt 
“We help Omnissa customers realize the full value from their investments by providing services that optimize performance, resilience, and cost. The new Omnissa Partner Program supports us in this mission in exciting new ways.”  

• Gavin Jolliffe, CEO 

EBF 
“The new Omnissa Partner Program makes doing business easier than ever. Its streamlined framework reduces complexity, allowing us to focus on seizing growth opportunities. We’re excited for what’s ahead!“ 

• Thomas Steinmetz, Managing Partner & Co-Founder 

Join us  

The reimagined Omnissa Partner Program officially launches today, March 24^th, and we’re excited to step into the future with you. If you’re ready to unlock new levels of growth and opportunity, reach out to your partner business manager or visit the Omnissa Partner Portal to learn more.  

Together, we will innovate, grow, and succeed. Welcome to the future of partnership with Omnissa.